Privacy Policy
Last updated: May 27, 2026
Effective Date: May 27, 2026
FBA Prep NY ("we," "us," "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, who we share it with, and the rights you have over it. By using our website (www.fbaprepny.com) or contacting us for prep services, you agree to the terms described here.
1. Who We Are
FBA Prep NY is an e-commerce prep and logistics business serving Amazon FBA and Walmart WFS sellers. We operate from:
- Address: 570 Main St, Unit C, Westbury, NY 11590, USA
- Phone: (516) 644-0067
- Email: support@fbaprepny.com
2. Information We Collect
2.1 Information You Provide Directly
When you fill out a quote form, contact us, or use our services, we collect:
- Full name
- Email address
- Phone number (optional)
- Brand or store name (optional)
- Monthly inventory volume
- Marketplace (Amazon, Walmart, or other)
- Services you're interested in (labeling, polybagging, bundling, etc.)
- Any other information you voluntarily share in messages or calls
2.2 Information Collected Automatically
When you visit our website, we automatically collect technical information including:
- IP address and approximate geographic location
- Browser type and version
- Device type and operating system
- Pages viewed, time on page, and referring website
- Date and time of visit
2.3 Cookies and Tracking Technologies
We use cookies and similar tracking technologies to operate the site, analyze traffic, and serve relevant ads. These include:
- Google Analytics (GA4): measures site traffic and user behavior
- Google Ads / Google Tag Manager: tracks ad conversions and retargeting
- Meta (Facebook) Pixel: tracks ad performance and audience targeting
- Functional cookies: remember form inputs and site preferences
You can disable cookies in your browser settings, but parts of the site may not function correctly.
2.4 Cookie Consent and Preferences
When required by applicable law, we request your consent before placing non-essential cookies on your device. You may manage your cookie preferences through our cookie banner or browser settings. Disabling certain cookies may affect site functionality.
3. How We Use Your Information
We use the information we collect to:
- Respond to your quote requests and inquiries
- Provide, operate, and improve our prep and logistics services
- Send service-related communications (onboarding, invoices, shipment updates)
- Send occasional marketing emails about new services or pricing (you can opt out anytime)
- Measure and optimize advertising performance
- Detect, prevent, and address fraud or security issues
- Comply with legal obligations
3.1 SMS and Phone Communications
If you provide your phone number, we may contact you regarding quotes, shipment updates, operational notifications, customer support, or service-related communications. Message and data rates may apply depending on your mobile carrier. You may request to stop SMS communications at any time by replying STOP or contacting us directly.
4. How We Share Your Information
We do not sell your personal information to third parties. We share information only in the following limited circumstances:
- Service providers: trusted vendors who help us run our business (email platform, CRM, payment processor, shipping carriers, form processor) — only the data they need to perform their function
- Advertising platforms: Google Ads and Meta receive limited conversion and audience data to measure ad performance
- Legal compliance: we may disclose information if required by law, subpoena, court order, or government request
- Business transfers: in the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner
4.1 Payment Processing
Payments are securely processed through trusted third-party payment providers. We do not store complete payment card details on our servers.
5. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including satisfying legal, accounting, tax, or reporting obligations.
- Quote inquiries and lead information: retained for up to 3 years after the last interaction
- Customer service and operational records: retained throughout the customer relationship and for up to 7 years thereafter for accounting, tax, and legal compliance purposes
- Website analytics and advertising data: retained according to platform defaults, typically up to 26 months
You may request deletion of your information earlier, subject to any legal obligations requiring us to retain certain records.
6. Data Security
We use reasonable administrative, technical, and physical safeguards to protect your information against unauthorized access, alteration, disclosure, or destruction. These include encryption in transit (HTTPS), access controls, and secure storage practices. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
6.1 Security Disclaimer
While we use commercially reasonable safeguards to protect your information, no electronic transmission or storage system can be guaranteed to be completely secure. Users submit information at their own risk.
7. Your Rights
7.1 California Residents (CCPA / CPRA)
If you are a California resident, you have the right to:
- Know what personal information we collect, use, and share
- Request a copy of your personal information
- Request deletion of your personal information
- Correct inaccurate personal information
- Opt out of the sale or sharing of personal information (we do not sell, but advertising cookies may qualify as "sharing" under CCPA — you can opt out via the link below)
- Non-discrimination — we will not deny you services for exercising these rights
To exercise any of these rights, email support@fbaprepny.com with "CCPA Request" in the subject line.
We will verify and respond to eligible privacy requests within the timeframes required by applicable law, generally within 30 to 45 days.
Do Not Sell or Share My Personal Information
7.2 European Residents (GDPR)
If you are in the European Economic Area, United Kingdom, or Switzerland, you have rights under the GDPR including: access, rectification, erasure, restriction of processing, data portability, and the right to object. To exercise these rights, email support@fbaprepny.com.
7.3 All Users — Opt Out of Marketing
You can unsubscribe from marketing emails at any time by clicking the "unsubscribe" link in any email, or by emailing us. We'll still send service-related messages (quotes, invoices, shipment updates) as needed to fulfill your requests.
8. Children's Privacy
Our website and services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected information from a child under 13, we will delete it promptly. If you believe a child has provided us with information, contact us at support@fbaprepny.com.
9. International Data Transfers
FBA Prep NY operates in the United States. If you access our site from outside the U.S., your information will be transferred to, stored, and processed in the U.S. By using our site, you consent to this transfer. We comply with applicable cross-border data transfer requirements.
10. Third-Party Links
Our website may contain links to third-party websites (Amazon, Walmart, payment processors, etc.). We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies before submitting any personal information.
11. Do Not Track
Some browsers send a "Do Not Track" signal. There is no consistent industry standard for responding to these signals, so our website does not currently respond to them. However, you can opt out of tracking through the cookie preferences and analytics opt-outs described in Section 2.3.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we'll change the "Last updated" date at the top. Material changes will be communicated by posting a notice on the site or by email if we have your address. Your continued use of the site after changes are posted means you accept the updated policy.
13. Contact Us
For any questions, concerns, or requests related to this Privacy Policy or your personal information, contact us at:
- Email: support@fbaprepny.com
- Phone: (516) 644-0067
- Mail: FBA Prep NY, 570 Main St, Unit C, Westbury, NY 11590, USA